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Ferrari strengthens partnerships with existing sponsors
31 January, 2013 At a key time for Formula 1 and when the global economic picture is very difficult, Ferrari is still right on target on the commercial front. This morning, it announced the arrival of its first Chinese sponsor, Weichai Power, which is part of the Weichai Group, a top one hundred company in China, with a presence in Europe, North America and South East Asia: it will be a Scuderia partner for at least four years.
The news on the commercial front does not stop there however. Hublot, which since last year has been the Official Timekeeper and Watch Supplier to Ferrari, has strengthened its ties by becoming an Official Sponsor of the Scuderia. The relationship between these two...
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13y ago from YallaF1.com
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