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Sponsoring McLaren
At the end of 2013 McLaren not only waved goodbye to Sergio Perez, but also to title sponsor Vodafone.Perez had a patchy season at best, failing to convince the team's top brass that he was worth another chance. But while Perez's loss and speculation over replacement Kevin Magnussen's was rampant, Vodafone quietly exited stage right.Of the two, the loss of Vodafone is of greater importance. As title sponsor the telecoms giant pumped in around £45million a year, a sizeable component of McLaren's annual budget. It's the sort of money a team notices when it comes to finalising its budget.'A Formula One team's budget is set in much the same way as any budget for any professionally run...
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