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Lauda causes stir with new cap sponsorship deal
Lauda causes stir with new cap sponsorship deal 19 January, 2014 Chris Hemsworth and Niki Lauda speak onstage during the 71st Annual Golden Globe Awards The ever-wily Niki Lauda caused a stir last week when he appeared on the red carpet wearing his traditional cap featuring a controversial gambling sponsor.
Formula 1′s great Austrian was in Hollywood to introduce the Golden Globes award candidature for the movie Rush, the biopic based on the legendary 1976 season.
Keen-eyed observers will notice that the lettering on Lauda's ever-present red cap has changed since the last race of the 2013 season, when the logo of the Abu Dhabi conglomerate – Aabar – was emblazoned on...
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