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TV audience drop triggered double points move

The reason for F1's controversial move to a 'double points' finale has emerged, after the sport haemorrhaged 50 million television viewers late in 2013. That is the claim of F1 business journalist Christian Sylt, even revealing in the Wall Street journal an almost 9 per cent audience decline in dominant world champion Sebastian Vettel's native German market. F1 chief executive Bernie Ecclestone confirmed that the less healthy television numbers are due to "the less-than-competitive nature of the final few rounds" of 2013. The news also shows why Ecclestone is pushing so hard for the 'double points' concept to be trebled to the final 3 races of the season, despite the fan backlash....
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11mo ago from GrandPrix.com 0
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