News Details

Gillette, McLaren enhance partnership

– Gillette, the world's leading male grooming brand, has enhanced its collaboration with McLaren. The two brands, which joined forces in 2013, will strengthen their partnership – covering Europe, the Middle East and Africa – through a new sports marketing campaign, involving TV, digital, PR and in-store programs. "It is very exciting to be able to announce a new partnership between McLaren Mercedes and Gillette," said Eric Boullier, Racing Director at McLaren Mercedes. "Gillette is synonymous with precision engineering and with innovation. These are values we hold dear at McLaren as we strive to deliver world beating performance." "Gillette has a rich...
Full Story »
4mo ago from GPUpdate.net 0
Share

You May Also Be Interested In...

Marussia team now separate from car brand

– The Marussia Formula 1 team is no longer owned by Marussia...
4mo ago from GPUpdate.net

Briatore says Ferrari lost its excellence in Formula 1

Fernando Alonso and Flavio Briatore 2006 F1 world champions While...
4mo ago from GrandPrix247.com

F1 Premonition – Episode 1 #HumanIgnition

Welcome to Episode 1 of Human Ignition.  An imaginative look at the...
4mo ago from TheF1Poet.wordpre...

Briatore says Ferrari team no longer excellent

While Ferrari's global brand remains strong, the health of the Maranello...
4mo ago from GrandPrix.com

Comments

comments powered by Disqus

Hottest News

Recent News

2014 GPToday.com
GPToday.com is not responsible for the news headlines and associated descriptions and images it indexes, the content of externally linked sites or the comments & postings of its users.

This website is unofficial and is not associated in any way with the Formula One group of companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.