News Details

Hamilton named most marketable athlete

World championship leader Lewis Hamilton has been named as the world's most marketable athlete.Already cited as Britain's wealthiest athlete in the latest edition of the Sunday Times Rich List, the Mercedes driver is named as the world's most marketable athlete by SportsPro magazine.Using a system called the Davie-Brown Index (DBI), which measures consumer perception of athletes, the fifth edition of SportsPro's rankings sees Hamilton beat off cricketer Virat Kohli (us neither), American footballer Robert Griffin III (again), Real Madrid's Cristiano Ronaldo and tennis star Grigor Dimitrov.Rather than focussing on how successfully athletes are marketed, SportsPro focusses on how they might...
Full Story »
1y ago from Pitpass.com 0
Share

You May Also Be Interested In...

Hamilton named world's most marketable athlete

Getty Images Enlarge Championship leader Lewis Hamilton has been named...
1y ago from espnF1.com

Hamilton ranked world's most marketable athlete

Britain’s Lewis Hamilton has been ranked as the most marketable athlete...
1y ago from GrandPrix247.com

Hamilton named 'world's most marketable athlete'

Lewis Hamilton has been named the world's most marketable athlete, topping...
1y ago from TheF1Times.com

Button: Hamilton playing mind games with Rosberg

Lewis Hamilton and Nico Rosberg on the Bahrain podium Formula 1 world...
1y ago from GrandPrix247.com

Elsewhere On The Network

Popular On MGPToday.com

Le Mans MotoGP: Pedrosa heads Lorenzo in FP1

Honda rider Dani Pedrosa kicked off the MotoGP weekend at Le Mans by...
5h ago from Motorsport.com

Le Mans MotoGP: Lorenzo dominates FP2, Rossi only 10th

Reigning MotoGP champion Jorge Lorenzo comfortably topped FP2 at Le Mans,...
1h ago from Motorsport.com

Crutchlow on Vinales: "He is not Marc...

LCR Honda rider Cal Crutchlow says that Maverick Vinales - seemingly the...
3h ago from Motorsport.com

MotoGP Le Mans: Lorenzo dominates second practice

The Spaniard was the only rider in the 1'32s
1h ago from BikeSportNews.com

Popular On IndyCarToday.com

PRUETT: Navigating IndyCar's aero road map

Page 1 of 2 It started with a majority of IndyCar team owners expressing...
19h ago from Racer.com

INDYCAR: Glen, Gateway top replacement options

IndyCar could return to Watkins Glen or the Gateway oval in place of its...
1d ago from Racer.com

INDYCAR: Dome skids still divisive after Texas test

Opinions of IndyCar's dome skids remain divided after the safety feature...
2d ago from Racer.com

Last year's hard work is paying off now, says Pagenaud

Verizon IndyCar Series points leader Simon Pagenaud says that his 2016...
20h ago from Motorsport.com

Popular On TotalWRC.com

Ogier keen to test World Rallycross car

Reigning World Rally Champion Sebastien Ogier says he is open to test a...
56m ago from Motorsport.com

World RX returns to German F1 track for DTM and...

Twenty-one 600bhp World RX Supercars will compete at the...
1d ago from Motorsport.com

They're alive!

Look at them go! I would imagine Toyota will not cease testing and...

New look for Corsica encounter

Tour de Corse organisers ring changes for 2016
2d ago from WRC.com

Popular On GunnersToday.com

Leicester City receive the trophy, Man United try to...

Leicester City receive the trophy, Manchester United try to catch City...
1h ago from DailyMail.co.uk

Arsene Wenger: 'Mikel Arteta could join Pep...

Arsenal manager Arsene Wenger has confirmed that there is a possibility...
6h ago from SportsMole.co.uk

Arsenal’s Alex Oxlade-Chamberlain to miss Euro 2016...

England midfielder Alex Oxlade-Chamberlain will miss the European...
6h ago from TheGuardian.com

Comments

Hottest News

Recent News

2014 GPToday.com
GPToday.com is not responsible for the news headlines and associated descriptions and images it indexes, the content of externally linked sites or the comments & postings of its users.

This website is unofficial and is not associated in any way with the Formula One group of companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.