News Details

Why F1 should turn to social media

July 10, 2014 (F1plus/Kate Hewitt).- Criticism of Formula 1’s overall marketing and use of social media has suddenly come to the forefront after recent falling TV figures. For many years viewing figures have been a rocky road, but since social media is on the rise, many people are left asking why F1 hasn’t resulted in using it. It’s not often that you see an F1 logo anywhere other than specific motoring events. But, as approaching Silverstone last weekend, it became quite evident that the only advertisements nearby were for the circuit. Nothing to say that Formula 1 was even there, and yes that may be pointing out the obvious, but talk about bad marketing. Surely you’d want to...
Full Story »
2y ago from F1Plus.com 0
Share

You May Also Be Interested In...

Wolff: F1 must embrace social media

Toto Wolff has revealed he had a "long row" with Bernie...
2y ago from PlanetF1.com

Wolff reveals Ecclestone ‘row’ over social networks

Wolff reveals Ecclestone ‘row' over social networksPosted On 04 Jul...
2y ago from ThisIsF1.com

Wolff reveals row with Ecclestone over social media

Bernie Ecclestone with Toto Wolff Mercedes motorsport boss Toto Wolff has...
2y ago from GrandPrix247.com

Rosberg: “We are here to entertain.”

With the recent comments that Mercedes’ Head of Motorsport, Toto Wolff,...
2y ago from RichlandF1.com

Elsewhere On The Network

Popular On MGPToday.com

Marquez's gamble yields German win

An inspired decision to pit early for slicks as the Sachsenring circuit...
19h ago from SuperSport.com

'It's Stoner's choice to race or not'

Ducati MotoGP boss Paolo Ciabatti says that it’s not impossible that...
19h ago from SuperSport.com

Lorenzo hails “impressive” and “unbelievable”...

Yamaha MotoGP star Jorge Lorenzo has paid tribute to the skills of retired...
4d ago from Motorsport.com

Michelin need ‘more resistant solutions’ for...

Michelin have some work to do after some MotoGP riders at the Red Bull...
1d ago from BikeSportNews.com

Popular On IndyCarToday.com

Miles clarifies Tony George’s position as chairman...

Mark Miles, CEO of Hulman & Company, parent company of IndyCar and...
4h ago from Motorsport.com

INDYCAR: George is Hulman & Co. board chairman

Tony George was revealed on Sunday to have replaced his mother, Mari...
4h ago from Racer.com

INDYCAR: Aeroscreens likely for 2018

The Verizon IndyCar Series isn’t ready to confirm its solution or...
3d ago from Racer.com

Harvey test crash puts SPM race deal in jeopardy

A heavy shunt for young gun Jack Harvey in IndyCar’s Mid-Ohio test today...
3d ago from Motorsport.com

Popular On TotalWRC.com

Kris Meeke, Craig Breen and Khalid Al Qassimi gear up...

The Abu Dhabi Total WRT team will have three cars competing in Rally...
11h ago from Motorsport.com

A remarkable third-place class finish for ALDO Racing...

A real adventure in no man's land from Moscow to Beijing for Canadians...
11h ago from Motorsport.com

2017 World Rally Cars uncovered: Part 2

2017 World Rally Carsuncovered: Part 2 In the second part of our look...
15h ago from WRC.com

2017 World Rally Cars uncovered: Part 1

Advertising Next year’s regulations have been designed to deliver more...
2d ago from WRC.com

Popular On GunnersToday.com

Wenger finally breaks silence after Mahrez and...

The 2016/17 season is touted to be one of the best ever in Premier League...
15h ago from ArsenalFever.com

Arsenal target 'staying at club'

Arsenal target Alexandre Lacazette will remain a Lyon player, according...

Per Mertesacker sends transfer warning to Arsenal

The Gunners have bolstered their ranks with the signings of Granit Xhaka...
11h ago from Express.co.uk

Barcelona transfer list £20m Arsenal target

Barcelona are have transfer listed midfielder Arda Turan according to...
4h ago from CaughtOffside.com

Comments

Hottest News

Vettel airs thoughts on Raikkonen-Verstappen duel

After the Hungarian Grand Prix concluded,... Read More »
11h ago from PlanetF1.com

WATCH: Lewis and Nico disagree

Lewis Hamilton and Nico Rosberg were involved in... Read More »
9h ago from SkySports.com

Gutierrez calls Hamilton disrespectful

Haas F1 ace Esteban Gutierrez has called Lewis... Read More »
7h ago from ThisIsF1.com

Recent News

2014 GPToday.com
GPToday.com is not responsible for the news headlines and associated descriptions and images it indexes, the content of externally linked sites or the comments & postings of its users.

This website is unofficial and is not associated in any way with the Formula One group of companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.