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F1 and Sky to co-produce first Grand Prix broadcast for children
Formula 1 and Sky Group have teamed up to produce at this summer’s Hungarian Grand Prix the sport’s first-ever race broadcast tailor-made for children. In a bid to further broaden its demographics and to captivate the interest of children, the innovative dedicated broadcast will feature presenters of the Sky Kids show FYI, Braydon and Scarlett, and go-karter Zac, who will join 2016 F1 champion Nico Rosberg and Danica Patrick to create F1 Juniors. The bespoke International Feed is set to include bespoke graphics, sound effects and special features, including 3D augmented graphics on specific camera angles, that will enhance the broadcast for younger audiences in the UK, but also in...
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