F1's television ratings in key markets are strikingly down in 2014.
Writing in the Spanish sports daily Marca, correspondent Miguel Sanz said the most worrying figures are coming out of Latin America, where the ratings decline has been a staggering 50 per cent.
"In Italy," he added, "depending on the successes of Ferrari, the drop is 20 per cent based on data from the first five races of 2014."
A closer look at Italy is even more worrying. Considering only the Canadian grand prix, the combined losses by broadcasters Rai and Sky in just a single year was almost 3.5 million viewers.
"Spain, always with an eye on Fernando Alonso, is at a 15 per cent decline", said...
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