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Formula 1 reports rise in TV viewership for 2018

Formula 1's TV and digital viewership figures increased for the second year in a row, with the sport claiming in 2018 a global TV audience of over 490 million unique viewers. The global increase in viewership equates to a rise of 10 percent compared to the previous year, with Brazil, China and the USA representing the sport's top three markets in terms of TV reach. Without change, Haas' Steiner sees 'no point' in remaining in F1 "The TV cumulative audience in the top 20 markets** (based in ranking of TV audience) stood at 1.59b, which represents an increase of 3% compared to 2017. This is the second consecutive year of growth. The global cumulative audience reached 1.758bn,"...
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7mo ago from F1i.com 0
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