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Williams: We are a fresh and revitalised brand

Although the jury may be out on the merits of the Rokit Williams livery unveiled today, team chief Claire Williams insists that a change from the norm was deliberate and a show to the world that they are re-energised for the challenges of a new season. On the occasion of the team's livery launch, they also announced a new title sponsorship deal with yet to launch mobile phone producer Rokit which has prominent branding on the pale blue on white paint job. Williams, daughter of team supremo Sir Frank Williams, said of the new look, 'From my perspective, I wanted a livery that told a story about where Williams is and the future that we believe it has.' 'A lot of people are aware that...
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6mo ago from GrandPrix247.com 0
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