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TAG Heuer teams up with Porsche as Formula E title partner
TAG Heuer and Porsche have entered into a long-term agreement that will see the two iconic motorsport brands partner in the 2019/20 Formula E Championship. Porsche will field a works outfit in the sixth season of the all-electric series, entrusting its two cars to 2016 FIA World Endurance Champion Neel Jani and former DS Techeetah driver and triple Le Mans winner Andre Lotterer. The relationship between Porsche and the Swiss luxury watchmaker goes all the way back to 1966, when Heuer teamed up with legendary driver Jo Siffert who spearheaded many of the German manufacturer's wins in sportscar racing in the late 60s and early 70s. André Lotterer joins Porsche's electric line-up Later on,...
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