The announcement of Roy Nissany joining the Williams Formula 1 team barely caused a ripple in the environment in which the championship operates, but it was big news from an Israeli perspective. The press conference took place in Tel Aviv’s innovative Peres Center for Peace and Innovation, adjacent to the Mediterranean Sea. A handful of international media were flown out to the event in Israel but were significantly outnumbered by the throng of local written press and TV crews, who hung on every word of Nissany and deputy team boss Claire Williams. The packed auditorium was more reminiscent of a major Formula 1 announcement than a test driver deal, with several dignitaries –...
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