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Bratches steps down as Formula 1's head of commercial operations
Formula 1's head of commercial operations Sean Bratches has announced that he will step down from the role after three years in the position, with the American now taking on an advisory role. Bratches who arrived in his position in light of Liberty Media's takeover of Formula 1 from Bernie Ecclestone, has overseen a complete overhaul of Formula 1's media strategy which included innovations such as the hit Netflix programme Drive to Survive, based around the Formula 1 paddock. Credit: Octane Photographic Ltd Bratches also oversaw the changes in Formula 1's sponsorship portfolio, two new Grand Prix's to be added, the return of France to the calendar in 2018, the establishment of the...
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4y ago from TheCheckeredFlag.co.uk
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