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F1 needs to adopt ‘Project Pitlane' attitude to diversity challenge – Cowell

Outgoing Managing Director of Mercedes HPP Andy Cowell suggests Formula 1 needs to adopt an attitude akin to ‘Project Pitlane' in order to address its own diversity challenge. F1 introduced the ‘We Race As One' initiative at the season-opening Austrian Grand Prix as part of its long-term plan to improve equality and diversity within the series. ‘Project Pitlane' was a collaboration between the seven UK-based Formula 1 teams during the outbreak of the Covid-19 pandemic, as they assisted with the production of ventilators and even reverse engineered items to create CPAP machines. Formula 1's long-established ‘F1 in schools' initiative challenges children and young...
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