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EXCLUSIVE: Ethereum In ‘Active Discussions’ With F1 Team Over Sponsorship Deal

Ethereum is looking to follow other crypto companies into the Formula 1 sponsorship scene, a source at the Switzerland-based firm has exclusively revealed to Formula1News.co.uk. The open-source blockchain company, which has its own token – Ether (ETH) – is in “active discussions” with at least one F1 team regarding a sponsorship deal that is likely to commence in 2022. The source didn’t divulge any further details at this time, and all teams approached by Formula1News.co.uk declined to comment on the matter. Growing Crypto-F1 Partnership These reports of Ethereum considering sponsoring an F1 team come hot on the heels of the sport announcing a new overtake award in partnership...
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