There’s always been something special about Formula 1 that has nothing to do with racing. The politics, the off-track intrigue, all adds another dimension that is so intoxicating to many. It’s still a battle, just without the cars. And it pitches every aspect of a team against another. That’s not to say teams trying to outdo each other on social media or with partner activations breeds bad blood. In fact, it’s quite the opposite, as there’s a huge amount of respect between team members regarding what their counterparts are doing in this crazy little circus we follow around the world each year. But at the very top level, it is all so much more intense. It’s understandable...
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