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Ferrari: One sponsor in, one sponsor out

As it welcomes a new partner in the form of software giant Genesys, Ferrari parts company with blockchain technology company Velas. Ferrari has announce its partnership with Genesys, which has offices in fifty countries around the world, and is a world leader in the field of customer experience, allowing companies to deepen customer connection through cloud and digital technologies. The company logo will feature on the cars driven by Charles Leclerc and Carlos Sainz and Genesys will also partner Ferrari in its 499P Hypercar endurance racing programme, including the Le Mans 24 Hours. 'We are delighted that Genesys are joining Scuderia Ferrari as a team partner and will also be featured in...
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