Williams will go into the 2023 season with a largely unchanged colour scheme, despite the arrival of new partner Gulf. There was speculation the team would lean heavily into the Gulf sponsorship in its livery, similar to the one-off design McLaren ran at the 2021 Monaco Grand Prix. However, Gulf's representation on the car is limited to a logo in front of the cockpit, while the familiar blue, black and red of last year's Williams has been retained. Williams new deal with Gulf is limited to branding in front of the cockpit. Williams Underneath the paintwork, Williams is hoping to make significant progress with an evolution of its aerodynamic concept for 2023, although the new car will...
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