Rolex, title sponsor of the 2013 Formula 1 Rolex Australian Grand Prix and Global Partner of Formula 1, marked the start of its long-term partnership with the pinnacle of motorsport by unveiling the new Rolex pit lane clock at the Albert Park circuit on Thursday.This partnership reinforces Rolex’s commitment to motor racing and its support of global sport at the very highest level. It brings together two leaders in their fields who share a passion for performance, precision, excellence and new technology. It is part of a strategic move by Rolex to focus its sponsorship activities on ventures chosen for their strong symbolic value and their global resonance.Throughout its history,...
Full Story »