News Details
US Grand Prix a commercial success
Austin was a success both commercially and in terms of the audience it attracted Press Association Enlarge The city of Austin gained global media coverage worth $191.2 million from hosting the 2012 United States Grand Prix, according to new research by Formula One industry monitor Formulamoney. This comprised $166.7 million in exposure generated verbally and visually through television broadcasts and a further $24.4 million through mentions of Austin and F1 in print and major online media. The report said that the grand prix also gained exposure for associated advertisers of $150 million, ranking it as the best race of 2012 in terms of brand exposure. The best-exposed sponsor of the race...
Full Story »
Full Story »
13y ago from espnF1.com
0
You May Also Be Interested In...
Renault frustrated by low profile F1 success
8 March, 2013 Renault F1 engine
Engine supplier to the world champions,...
13y ago from YallaF1.com
Cape Town rules out F1 grand prix
The City of Cape Town has put the brakes on the idea of hosting a F1...
13y ago from PlanetF1.com
DHL and Formula 1<sup>®</sup> extend...
DHL and Formula 1 have announced an extension to their global...
13y ago from Formula1.com
Elsewhere On The Network
Popular On MGPToday.com
Marc Marquez: 'My biggest MotoGP opponent is my...
No description available...
14h ago from Motorsport.com
Maverick Vinales: 'KTM sent me a contract, I signed...
No description available...
15h ago from Motorsport.com
Pedro Acosta says Brad Binder deserves 2027 MotoGP...
No description available...
17h ago from Motorsport.com
How technical issues have cost Francesco Bagnaia 40...
No description available...
16h ago from Motorsport.com
Popular On IndyCarToday.com
Winners and losers from the IndyCar race at Mid-Ohio
No description available...
2d ago from Motorsport.com
Kyle Kirkwood vaults back to second in championship...
No description available...
2d ago from Motorsport.com
Arrow McLaren signs Scott Dixon and Felix Rosenqvist...
No description available...
3d ago from Motorsport.com
Ryan Hunter-Reay to make 19th Indy 500 attempt
IndyCar veteran Ryan Hunter-Reay has announced that he will take part in...
3d ago from MotorsportWeek.c...
Popular On TotalWRC.com
Lancia turn to Martins Sesks, Teemu Suninen to help...
No description available...
18h ago from Motorsport.com
Toyota to enter hydrogen-powered car in 2027 Dakar...
No description available...
18h ago from Motorsport.com
Ott Tanak: Never say never on WRC 2027 return but...
No description available...
4d ago from Motorsport.com
Why Josh McErlean’s career-best WRC performance was...
No description available...
6d ago from Motorsport.com
Popular On GunnersToday.com
Newcastle face sliding doors moment over Bruno...
No description available...
8h ago from TheGuardian.com
Rice and Ødegaard put club union on hold in decisive...
architects of Arsenal’s title triumph are likely to have starring roles...
8h ago from TheGuardian.com
Arsenal agree personal terms with ‘one of the...
Bruno Guimaraes has already agreed personal terms with Arsenal as per the...
11h ago from CaughtOffside.com
Bruno pursuit shows Arsenal's efforts to capitalise on...
Two days after Arsenal's title celebrations at Selhurst Park in May, when...
12h ago from SkySports.com
Comments
Hottest News
FIA president backs Christian Horner for F1 return
Christian Horner is often being rumoured with a... Read More »
43m ago from RacingNews365.com
2026 WEC Six Hours of Sao Paulo – Time Schedule
Find out the full schedule for the 2026 FIA World... Read More »
1h ago from RacingNews365.com
Things we learnt from Pirelli's post-race Silverstone tyre...
Following the British Grand Prix weekend,... Read More »
4h ago from F1Technical.net
