News Details
F1 ends 15-year partnership with Mumm champagne
XPB Images
Formula One podium finishers will no longer spray Mumm champagne on the rostrum after the series ended its 15-year partnership with the brand. Wine experts The Drinks Business report that parent company Pernod Ricard’s 5m (£3.8m) sponsorship offer was judged “insufficient”. Still according to the article, Moët et Chandon will now be used during the trophy ceremony, one of the biggest highlights in terms of media exposure in any race weekend. That does not mean Mumm will stop being involved in motorsport though, with Pernod Ricard announcing in a statement that it will take its champagne products to the fast-growing Formula E championship. “We are very proud...
Full Story »
Full Story »
You May Also Be Interested In...
F1 and Mumm Partnership Ends
The partnership between Formula 1 and luxury champagne producer Mumm has...
10y ago from FormulaSpy.com
F1 ends Mumm champagne partnership deal
Formula 1 will end its 15-year sponsorship deal with Mumm, the champagne...
10y ago from Motorsport.com
Formula One reverts to Moët et Chandon champagne
Formula One Management, the company of Bernie Ecclestone, has ended the...
10y ago from F1Technical.net
Podium champagne sponsor ditches F1
Long-time podium champagne sponsor Mumm is leaving Formula 1. Owner...
10y ago from GrandPrix247.com
Elsewhere On The Network
Popular On MGPToday.com
Marc Marquez secures MotoGP pole position at Balaton...
Marc Marquez claimed his second pole position of the 2026 MotoGP season...
3h ago from MotorsportWeek.c...
MotoGP Hungarian GP: Marc Marquez beats Pedro Acosta...
No description available...
3h ago from Motorsport.com
Marc Marquez tops the timesheets in final Hungarian...
Marc Marquez returned to the top of the timesheets in the final Hungarian...
4h ago from MotorsportWeek.c...
Popular On IndyCarToday.com
How to watch IndyCar 2026 at WWT Raceway: Weekend...
No description available...
1d ago from Motorsport.com
Romain Grosjean confirms surgery on right hand after...
No description available...
1d ago from Motorsport.com
IndyCar Officiating goes public with new post-event...
No description available...
1d ago from Motorsport.com
Detailed officiating transparency reports coming to...
IndyCar Officiating announced on Thursday that a new transparency...
1d ago from MotorsportWeek.c...
Popular On TotalWRC.com
Hayden Paddon eyes WRC gravel opportunity with...
No description available...
1d ago from Motorsport.com
Oliver Solberg highlights area he must “work on”...
No description available...
3d ago from Motorsport.com
Hyundai drivers relieved asphalt WRC season is over...
No description available...
3d ago from Motorsport.com
Popular On GunnersToday.com
From France: Arsenal ready to poach defender from PSG...
Arsenal are reportedly eyeing up a potential transfer raid on their recent...
1h ago from CaughtOffside.com
'They might…' – Arsenal tipped to make...
Arsenal are being tipped to make two signings in attack this summer by...
3h ago from CaughtOffside.com
Crazy money: Liverpool & Arsenal should walk away...
Liverpool and Arsenal have been linked with Bradley Barcola in recent...
4h ago from CaughtOffside.com
Sources: How Man United have moved ahead of Arsenal...
Manchester United now look to be the favourites for the transfer of...
5h ago from CaughtOffside.com
Comments
Hottest News
FP3: Antonelli tops final practive as Mercedes regain...
Andrea Kimi Antonelli delivered a response to... Read More »
55m ago from F1Technical.net
F1 2026 Monaco Grand Prix – FP3 Results
Kimi Antonelli topped a heavily disrupted FP3 in... Read More »
1h ago from MotorsportWeek.com
Monaco Grand Prix Free Practice 3 - Results
Full results from Free Practice 3 for the Monaco... Read More »
1h ago from F1i.com
