Swiss Deal For Sauber

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Timely new deal for Sauber

Sauber Petronas announced on Wednesday that it has entered into a partnership agreement with the Swiss sport watch brand, Certina.

Certina supports Sauber as an "official partner" and will receive a number of marketing services in return for this commitment, including worldwide visibility for the brand and use of the various event and hospitality platforms available from the team.

As part of this collaboration Certina will also equip all team members with their sporty and precise timepieces.

"CERTINA and SAUBER PETRONAS - these are two brands that ideally fit together. Gaining a Swiss company as a partner is always something very special for me," says Team Principal Peter Sauber with obvious pleasure.

Adrian Bosshard, President of CERTINA, sees extremely positive prospects for this partnership:

"Formula 1 is the pinnacle of Motorsport, reaching out to sporty audiences around the world. Team SAUBER PETRONAS and CERTINA share the same attributes: precision, reliability, high-tech and dynamism. This fact combined with the high popularity and support enjoyed by SAUBER PETRONAS speak for this partnership. What's more, both companies have Swiss roots and are active in a highly competitive international environment."

Certina, the sport watch brand of the Swatch Group, has been practising the art of watchmaking since 1888. Today, precision, distinctive design and innovative technology are synonymous with the CERTINA brand as is its DS

(Double Security) quality concept which has guaranteed the resistance and robustness of all sport watches made by Certina for decades. Today, Certina is the leading Swiss sport watch brand in the medium price range.

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Good for them I am very appy

[Jem of the Shire 0]

I wonder how the sauber team stay motivated, every year they just make up the numbers

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It's pimp that everyone gets watches...

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tag heuer for mclaren certina for sauber, that is it.